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Digital Vidya
26 May 2015 . 3 min read

Content Marketing: Your Key To Success In Digital Marketing


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Content Marketing has become one of the most valuable and effective growth hacking techniques for digital marketers in today’s world.

This interactive Webinar can help you understand the role of Content Marketing as a part of your Digital Marketing strategy.

Key Questions answered through this Webinar
• What is Content Marketing?
• How do you use content marketing / inbound marketing to grow organic reach ?
• How do you come up with viral content ?
• How do you distribute content in a way that maximizes reach and impact ?
• How can you make your content rank in social & search ?
• What are some tips and tricks for increasing likeability / shareability of content ?
• Examples from real companies

Develop an understanding on the same through the below webinar led by Aloke Bajpai, CEO & Co Founder of ixigo.com.

Webinar Leader's Profile:

Aloke Bajpai is ixigo.com’s Co-Founder and CEO. Aloke graduated from IIT Kanpur in 2001 and started his career at Amadeus in Europe where he held key product and technology roles, building and managing large scale web-based products and networks for the first four years of his career. He then went to INSEAD for his MBA, and returned to India to launch ixigo.com in 2007. Under Aloke’s leadership over the last 7 years, ixigo has gone from a bootstrapped startup to India’s leading travel search and planning business, with over 2.5 million active users every month across mobile and web. Aloke is a TiE charter member and a mentor and advisor with several startups and accelerators


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Digital Vidya
Digital Vidya, Asia’s leading Digital Marketing training company was first and foremost to launch Social Media Marketing Workshop series in India. Since 2009, over 12,000 professionals (including CXOs) from over 6,000 brands such as Nokia, Google, eBay, Reliance, Star TV, Cisco, MakeMyTrip, Naukri, SAP, Citibank, Toyota, Intel, ITC, CNBC, Madison and CII have participated in more than 700 Digital Marketing trainings by Digital Vidya across Asia. We also offer customized Social Media/Digital Marketing Workshops for corporations, who are interested in leveraging Digital Marketing to scale up their businesses. Now, we are also Google India’s official training partner to train their agencies. To know more about Digital Vidya and various Digital Marketing trainings offered by us, click here.

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