Satyavati K

12+ years of experience in Software Development with Enterprise Software (Aithent Technologies, Tavant Technologies) and E-Commerce (MakeMyTrip) companies.

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10 Feb,17
Contribution Of Technology In Startups

Now a days technology has become an integral part of an startup. Every startup starts with a believe on one idea. Technology drives that idea to an extent where that idea can become a usable product and IP of the startup. This needs some translation from business statement to a technology product. There are several participant in this translation process like some participants do market research and get the ask of user whereas some of them get that product's shape within specific objective and scope. Technology helps in finalising finalising the phase wise scope and objective of product with the consent of other participants. 

Following are some contribution of technology in a startup :

Scalable & Extendable Architecture : A robust design and architecture of product means that a well thought technology stack and database design by keeping the bigger picture in mind. In most of the case a good database design makes the product development very easy as most of solution of the product gets addressed in database design. Database design also kicks start the product development. Hence it becomes more important to design a database with bigger picture in mind. While designing database, there are some basic contributors like participant and participating entities, which plays major role in making database design transparent to the solution. Identifying participants and participating entities are the first step of database design and then defining flow of data among their relation and activity are the consequent steps. Along with database design, understanding appropriate technology stack is also important. Understanding the security, latency and scalable concerns helps in defining an appropriate technology stack like caching, servers with language and framework for front end and back end.

MBP : From business point of view the very first ask from technology is existence, every startup wants to make their existence as fast as they can. Technology has to deliver an MBP(minimum buyable product) in short term, here it is more important for technology team to understand the complete bigger picture of product and create MBP on top of an architecture which should be flexible and open enough to add more features in MBP to move towards its enhancement without or less impacting in the existing one. Building a robust design with keeping the bigger picture of product will make it easy to enhance later.

Vision : Technical vision is equally important as compared to its business counterpart. In any startup technical vision has to be clear and well defined along with its product. Having clear vision also helps in making phase wise distribution of product delivery with keeping business intact. Long visioned technology also helps business in making decision and vice-versa. Technical vision gives motivation to every team members, as they know what ask could come in future and how to achieve that. A well visioned technology always helps in shaping and evolving product into a matured level.

Scalable Foundation : Scalable foundation is what, technology can add into asset of a company. Any good startup company always look for a technology head who can drive their product technically with execution as well as vision. It is important to drive execution in a startup, but without vision one can not make a scalable product. Focus on adding new features or adding more platforms like mobile, without a vision; hampers a business in long run as in such cases the foundation could not get strengthen and as a result the product suffers with lots of scalable issues. 

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