What Will I Learn?

• Create a Effective Lead Magnet
• Understand the basics of email marketing
• Use email broadcasts and email autoresponders appropriately
• Write better emails to businesses and consumers
• Understand the importance of content upgrades and categorical opt-ins

Requirements

• Though not required, having knowledge of email platforms is helpful.
• Having knowledge of basic Microsoft Office products or something comparable will also be helpful

Description

Email marketing is by far the most effective internet marketing method that you can use in an online business.  It doesn't matter if you sell products, services, or simply rely on advertising to make money from your website, email marketing will give you the greatest return on investment in all online business models.   However, the only way you'll see success with email marketing is if you build effective campaigns, and that's what this cour covers the basics of.

Who should take this course?

This course is for internet marketers, bloggers, or small business owners who want to use email marketing to grow their business.  It doesn't matter if you've done email marketing in the past, or if you've never used a email marketing platform before, this course will help you understand everything you need to know.

The target audience

• Launching your first email campaign
• Getting started with email marketing
• The basics of an email marketing platform
• Writing effective emails that inspire action
• Growing your email list to increase revenue potential