It is a very friendly place to work. They are very professional and nice to work with.
Pros - it's a startup and a small organisation so there is a lot to learn. There are no fixed roles and you get to learn about the overall working of the startup.
The team is good. You will get to learn a lot from their experiences.
It's a growing business so opportunities are endless.
Cons - I cannot think of anything as a con.
All I would say to her is go for it!!