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SHEROES
8 Mar 2015 . 5 min read

CashKaro.com launches #SheCEO on International Women’s Day


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CashKaro.com launches #SheCEO on International Women’s Day; a campaign to provide Women Entrepreneurs a strategic platform to accelerate their growth n association with NASSCOM 10,000 Startups, SHEROES.in & TheRodinhoods.com

On the occasion of International Women’s Day, India’s largest & fastest growing Cashback & Coupons site CashKaro.com has launched #SheCEO - an initiative to honor Women Entrepreneurs and provide them a strategic platform for to grow their business, network with counterparts and get introduced to industry experts & investors. Through this campaign, women in business will be exposed to business planning, importance of social media to connect & network with potential partners.

The month long campaign will call for participation from startups run by WOMEN from across India and 3 winners will be selected by a panel of experts based on their submission. The initiative in partnership with NASSCOM 10,000 Startups, SHEROES.in & TheRodinhoods.com will celebrate the spirit of womenpreneurs and will offer them strategic guidance to accelerate their growth and deal with challenges like fundraising, talent acquisition and building good unit metrics for their business.

Swati Bhargava, Co-Founder, CashKaro.com quoted “For me #SheCEO is all about inspiring and celebrating women in business. There are so many great businesses launching every day that need support in terms of capital and customer acquisition. The growth of ecommerce in India has provided women an exciting platform to build multi-million dollar businesses from their home. The journey of an entrepreneur is never easy and I hope #SheCEO provides aspiring women entrepreneurs a platform to network, celebrate and grow. I think women have so much to offer & I hope they get all the support & encouragement from their families & workplaces to march forth & build amazing businesses!”

Ms. Sangeeta Gupta, Vice President, NASSCOM said “We’re happy to support #SheCEO, as it builds on the 10,000 Startups vision to enhance gender diversity for women in tech. Together with all key initiatives it will generate synergies that capitalize on each one’s effort and mandate. Separately, we are dynamic. Combined, we will be unimaginable.” 

“When women are empowered with right resources - they become agents of change for economic growth, social progress and sustainable development.” added, Sangeeta.

Sairee Chahal. Founder, SHEROES.in comments "SHEROES.in is glad to be a part of the CashKaro.com initiative for women entrepreneurs along with NASSCOM. As a career platform for women in India, we are delighted to partner with CashKaro.com as they put together #SheCEO. Women entrepreneurs are the fastest growing segment of the economy. Women owned businesses are the next growth segment for investment backed as well as a small and medium businesses. This presents us all with an opportunity to move the value creation in GDP terms needle along with creating a huge social impact. The #SheCEO initiative will encourage more and more women to take the plunge and seek eco-system support. Sheroes.in is committed to women making relevant choices and entrepreneurship is a growing choice for more and more Indian women. With diverse stakeholders coming together, there is bound to be a systemic change in the number and quality of women taking to entrepreneurship. We are happy to be a part of the change."

The campaign will kick start from March 8th 2015 and submissions will be accepted till 8th April 2015 (11:59 PM IST)

For more details about the campaign, please visit – http://cashkaro.com/page/womens-day

About CashKaro.com

CashKaro.com is India’s largest & fastest growing Cashback & Coupons site. On CashKaro users can now search, compare products & prices across Amazon.in, Snapdeal, Jabong, Paytm, Homeshop18, LensKart, FabFurnish & more.

CashKaro members can get upto 60% Extra Cashback on their online shopping at Snapdeal, Amazon.in, Paytm, Jabong, Myntra, Yatra & 500+ ecommerce partners. All they need to do is visit the site from CashKaro and then shop. CashKaro receives commission from retailers from which it pays Cashback! Till date CashKaro has credited over Rs 5 crores as cashback to its valued users.

Best part is that Cashback is always paid over and above coupons, ongoing discounts and all other deals offered by retailers. This ‘Extra’ nature of Cashback is probably what makes CashKaro’s savings truly unique. Given this irresistible combination of “more shopping, more earning”, CashKaro.com drives over 3,000 transactions a day and has so far driven over Rs 150 crores of sales to partner retailers.

CashKaro was launched in April 2013. It was founded by Swati Bhargava and Rohan Bhargava, a young entrepreneur couple who left their lucrative Investment Banking jobs in London to start the Cashback business in the UK (Pouring Pounds) & have now expanded it to India. Both Swati and Rohan are alumni of The London School of Economics.

CashKaro is the only externally funded Cashback site in India. They successfully raised $750,000 funding in August 2013 by a group of angel investors in the UK from companies like Paypal, Gumtree, Investec & more.

To know more, please visit www.CashKaro.com

Facebook www.facebook.com/cashkaro

Twitter www.twitter.com/Cashkarocom

Media contact

Arun Mittal

Communications Manager

arunmittal@cashkaro.com

Mobile: +91-96545 21511


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